AJ's Seafood & Oyster Bar is a one-of-a-kind destination that draws in both locals and visitors. Located in the laid back community of Grayton Beach, AJ's is a hot spot for food and entertainment in South Walton. Well known for bei[...]

AJ's Seafood & Oyster Bar is a one-of-a-kind destination that draws in both locals and visitors. Located in the laid back community of Grayton Beach, AJ's is a hot spot for food and entertainment in South Walton. Well known for bei[...]

Serving local, fresh, Chef-inspired foods alongside the Best Beer on the Emerald Coast, and an impressive Island-themed cocktail program. Enjoy featured barbecue and seafood dishes inspired by our bountiful home on the beach. Two l[...]

This beloved gathering place with the quirky name was founded serendipitously in 1986 by a couple of young local surfers on their way to catch some waves. Instead, they jumped at the chance to channel their energy and passion into [...]

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Located in beautiful South Walton, Florida, along the picturesque 30A corridor, this boutique hotel exudes a feeling of laid-back luxury from the moment you arrive.

30-A’s Independent Record Store. Overlooking downtown Seaside, Florida.

Luxury residential real estate office serving Northwest Florida based on Scenic Highway 30A.

Drive The Coast is the premier classic car dealership and event space on the Emerald Coast. Located 1 mile north of Hwy 30A on County Highway 393 and spanning 10,000 sq. ft. of air conditioned space.

Fish Out of Water has long been synonymous with fresh, locally inspired cuisine that celebrates Florida’s best. From its spacious dining room with oversized booths to its stunning waterfront views and coastal-casual atmosphere, the[...]

Fonville returns, reimagined as a central gathering place in a bustling, gulf-front community. A market and cafe, a place to grab a bottle of wine and a flatbread to go. To order fresh fish to prepare at home with speciality grocer[...]

Nestled amid Florida’s renowned stretch of pristine sugar-white beaches and gulf coast communities where the affluent both vacation and reside, Grand Boulevard is the premiere destination where people of discerning tastes shop, pla[...]

Grayton Beer Company is a family owned and operated brewery on the Northwest Florida Coastline brewing classic, contemporary beers.

Like El Floridita Bar, the colorful and storied old-town Havana haunt from which it draws its inspiration, The Pearl’s hallmark AAA Four-Diamond restaurant, Havana Beach Bar & Grill, celebrates the joy of living, eating and drinkin[...]

This beautiful open green space is part of WaterColor Inn and Resort. You'll find the Festival Headquarters in a tent directly across from the BoatHouse and LakeHouse venues alongside Western Lake.

Hibiscus Coffee & Guest House is a fabulous breakfast café serving breakfast and brunch in Grayton Beach. The Backyard of Love is adjacent to the café. Food by Raw & Juicy.

Everything you need for an unforgettable vacation, all in one place — beach views, spacious rooms, award-winning spa, on-site dining venues (including the area’s only AAA Four-Diamond restaurant), access to championship golf, and c[...]

You’ll find an extraordinary treasure nestled between the white sandy beaches and emerald green water of the Gulf Coast and the living shorelines of Choctawhatchee Bay in Northwest Florida. Vibrant and elegant, comfortable and refi[...]

Hyatt Place Sandestin at Grand Boulevard beautifully reflects the thriving arts culture of South Walton with its custom design and carefully curated artwork by local artists, providing guests with a unique cultural and artistic exp[...]

LaCo, formerly La Cocina, is open for brunch, lunch and dinner offering latin inspired coastal dishes in Seacrest Beach along Scenic Highway 30A.

Chef Jim Shirley’s newest spot to eat, play and socialize. Featuring some of Chef’s most famous dishes like Grits á Ya Ya and the Bomber Burger from The Bay. See you on the beach for games, fun and amazing sunsets.

Old Florida Fish House is a casual dining restaurant serving seafood, sushi & steaks located in the heart of Seagrove Beach along scenic highway 30A. This venue houses two stages one adjacent to the main dining area by the bar and [...]

Old Florida Fish House is a casual dining restaurant serving seafood, sushi & steaks located in the heart of Seagrove Beach along scenic highway 30A. This venue houses two stages one adjacent to the main dining area by the bar and [...]

Pickle's Burger & Shake has been a 30A staple since 1993 located in the heart of Seaside, Florida.

From the creative team that brought you Stinky’s Fish Camp, we proudly present Red Fish Taco – Proprietor/Founder Chef Jim Richard and his creative team of culinary super stars has expanded into the beachy casual food segment acros[...]

The Merchants of Rosemary Beach are sponsoring this beautiful indoor venue located in the heart of Rosemary Beach along scenic highway 30A.

Located in the center of Seaside’s civic district, the Lyceum Lawn offers luxurious grounds perfect for a formal tented affair or an evening under the stars. The space is surrounded by a two-story public walkway and features a larg[...]

The Bay is a family-friendly restaurant with mouth-watering Southern gulf coast cuisine, sushi, a 12-draft beer system, great wine selection and inventive cocktails.

Formerly The Hub, The Big Chill is at the center of families, friends & festival! With multiple places to choose from, there’s something to please everyone in your group.

The Pavilion at Watersound Town Center is quickly becoming the newest spot for events and activities. South Walton residents can now stop by the new Publix supermarket and recently opened Ambrosia Restaurant. Watersound Town Center[...]

The Repertory Theatre is Northwest Florida’s premier professional theatre company located in the heart of downtown Seaside, Florida at the 75-seat Meeting Hall Theatre. The REP has built itself into a first-rate regional theatre, a[...]

WaterColor BoatHouse is located alongside Western Lake, within the well-known WaterColor Resort. In all its simplistic and rustic splendor, the WaterColor BoatHouse is located just yards away from WaterColor‘s LakeHouse venue, an[...]

This 3,700 sq. ft. event space is reminiscent of the rustic elegance of a lakeside chalet with views of the lush greenery that surround Western Lake within WaterColor Resort. With vaulted ceilings, cedar-lined walls and unique lig[...]